About Us
This short film shares our origin, the people we serve, and the future you can help bring to life. Press play or watch on YouTube to share it with your network.
Our Mission
We champion initiatives that instil literacy and teach people to turn what they learn—through reading books and other forms of media—into value creation that benefits the lives of others.
We believe this skill will be increasingly essential in the near future as AI automation replaces most, if not all, jobs. Some experts say there will be an explosion of wealth, resulting in a universal social income for every human being, wiping away poverty.
However, humans need to feel useful, and without work they will lose their sense of purpose. To replace that loss, we believe the answer is understanding the concept of value creation and becoming a value creator.
Our mission is to spread the concept of value creation and the benefits of reading to those who need it most—people from ethnic minorities and low socio-economic backgrounds, as we believe they will be hit first and hardest by the AI revolution.
Activities
Distribute free personal-development books and deliver talks on the concept of value creation.
We engage people from ethnic minorities and low socio-economic backgrounds on high streets, in shopping centres, via online live sessions, and through structured talks in venues. At each event or conversation we:
• explain the concept of value creation and how to use it—together with AI tools—to improve life and increase happiness and self-esteem;
• give a free copy of our current personal development book to those who want a deeper understanding of value creation and to begin their journey as value creators.
• Books: editing, printing, and distribution for street/venue and postal gifting;
• Outreach: pop-up stands, permits, stall fees, marketing materials, and online livestream tooling.
A society of value creators able to compete while improving wellbeing, self-esteem and happiness in the age of AI automation.
Other Support
It’s a simple, reliable way to amplify your support month after month and see exactly how your patronage changes lives—through impact updates, behind-the-scenes notes on programmes, early news about events, and occasional patron-only invites.
Launch a personal fundraiser on JustGiving or GoFundMe. In minutes you can set a target, share why you care, and invite friends to donate and reshare. (UK donors can add Gift Aid on JustGiving for extra impact.)
Current FREE Book Giveaway
Our current Author Ambassador, Darren Lye, shares practical exercises and inspiring stories that help every reader cultivate a mindset that grows with them—sharpening attention, embracing feedback, and developing habits that compound to shape a life full of confidence, contribution, and value creation for others as we enter the new AI age.
Get in touch
Have a question, interested in becoming an Author Ambassador, or keen to collaborate on our mission? Send us a message and we’ll respond as soon as possible.